We’ve all felt it. The pit in the stomach. 1% – and then a black screen. Your phone is dead – and now you have to do something about it. In our highly digital world, a well-placed charge can mean more photos on vacation, but it could also mean safety, security, and essential communication. Charging cases have proven to be quite bulky, and external batteries usually seem to be many times heavier than an actual phone. As our digital footprint becomes more and more important, ALMA is a magnetic, truly wireless portable charger, seamlessly fitting in to your existing routine. With the new Print Theory Capsule collection from Addition, snap in to a new era of charging with prints inspired by favorites in luxury fashion, including snakeskin, denim, and black leather.
Technology usually requires that something must give – be it carrying a multitude of different cords, chargers, and accessories, to privacy, adding physical and mental bulk in the process. ALMA is quite different, taking language from forms we already understand, nature, and translating it into the usually rigid squares we see in most tech, even today. The organic lines of early 2000s tech have been championed for over twenty years by the circuitry that exists inside. Addition aims to step beyond what exists currently, and imagine a world where new technology works with us, not against us.
The concept is almost stunningly simple: a magnetic charger comes in a custom carrying case, and lives in your bag or pocket. It snaps to the back of any phone with wireless charging, and that’s it. No apps, no wires, just exactly what you want, when you need it. With multiple covers to choose from, and custom options available, it’s easy to see how this could work right in to personal holiday gifts, corporate functions, and conferences.
Custom covers and a super-slim profile keep ALMA unobtrusive in the hand, and powerful in the pocket.
Addition holds true to their motto, “Technology charges your phone, beauty charges your soul”. Packing 6-8 hours of solid battery life in a small, discrete package, ALMA is ready to help you out wherever life takes you. From the beach, to the office, to traveling around the world, this portable, organic charger is designed to work with you. Seamlessly integrating into your life while elevating the capability of our existing technology is a tall bar, even for experienced designers. ALMA helps to extend your battery life, take more photos, and make more memories in the process.
To learn more about ALMA from Addition, visit addition.life.
Photography courtesy of Addition.
